“我曾经遍地播种地捐赠，一边四处捐赠，一边祈祷它开花结果；几十年后的今天，虽然我依然在资助各种各样的慈善项目，但我会重点培育一些慈善合作伙伴，为他们提供更多、可持续的资助。”

作者Jacki Zehner是美国Jacquelyn and Gregory Zehner基金会的主席，也是Women Moving Millions的联合创始人。WMM是一个全球财富女性慈善网络，共有近300会员，已向关注妇女和女孩的机构和项目捐赠超过10亿美元。在从事慈善事业之前，她是高盛第一位女性交易员，也是最年轻的女性合伙人。

Q1: 如何决定资助哪些非营利机构?

我通过各种消息渠道发现有价值的项目，包括同行交流、阅读文章、参加会议、慈善咨询机构等等。一旦我确定了一个我有兴趣支持的团队，我会和他们的领导取得联系，了解他们的战略和方法，成功的愿景，并着手合作。我不会使用机械的资助流程，因为我的优势在于提供核心支持。

Q2: 如何将价值观和慈善目的与投资方式相结合?

思考这个问题的时候，你会发现我们有三个资金来源可以用来支持我们所关心的事业——行政开支、项目捐赠、和投资资金。

对大多数捐赠人来说，项目捐赠支出只占她们全部资金开支的一小部分，因此，如果不考虑如何激活更多资金，就会丧失很多创造影响力的机会。例如我会倡导财富女性将“性别视角”融入投资过程中，就是说积极思考如何把提升妇女和女孩生活质量融入她们的商业投资中。

Q3: 对于那些刚刚开始从事慈善事业的人，尤其是女性，你有什么建议?

首先，欢迎你们！用你的能力让世界变得更美好，这是一件非常快乐的事情。这并不代表这件事没有困难，但它同时也会带来很大满足感。

我的建议是参加一些捐赠网络或圈子，然后学习、倾听、参与。我们去学校、大学是为了获得专业知识，而慈善也同样需要学习。阅读相关书籍、参加会议、结识你所关心领域的慈善管理者，请他们帮助你了解需求的所在。

原题：One Philanthropist Shares Her Strategy To Support Women [Q&A]

来源：Fidelity Charitable（文末有英文原文链接）

日期：2018年11月17日

• I used to have more of a “spray and pray” technique, which meant I sprayed a lot of money around and prayed it did good. Decades later I still give to many different efforts, but that is combined with bigger and longer-term gifts to a handful of organizations that I am committed to supporting over a more sustained period of time.

Q1: How do you decide which nonprofits to support?

I learn about amazing work through a variety of sources including peer relationships, reading, conferences, philanthropic advisors and more. Once I identify a group I am interested in supporting, I generally have a call with one of their leaders, have them explain their strategy and approach and what success looks like, and go from there. I do not employ a robust grant request process, as my gifts are usually for core support.

Q2: How do you align your values and philanthropic goals with your investment approach?

When you think about it there are three sources of capital we can bring to the table to support the causes we care about—our spending dollars, our giving dollars and our investment dollars.

For most people giving is a relatively small percentage of their overall capital and thus to not be intentional about how to activate a bigger amount of it is opportunity lost. Incorporating a “gender lens” into your investment process is to think about how your investment process and capital can be used in such a way as to have a positive effect on the lives of women and girls.

Q3: What advice do you have for individuals, especially women, who are just getting started with philanthropy?

First and foremost, WELCOME! There is and should be so much joy in being able to use your gifts to help make the world a better place. This is not to say that at times the work of trying to do this is not hard, it sometimes is. But what a privilege.

My biggest advice is to join giving communities and/or giving circles—learn, listen and engage. When you think about it, we go to school, college, university to gain expertise, and giving should in some ways be no different. Read books, attend conferences and get to know the people that are running the organizations that are doing work in issue areas you care about. Ask them to help you understand the need that is out there.